Executive design leader. Systems thinker with a creative heart. Passionate about building teams, shaping experiences, and solving real problems.
12 min read
Exploring the psychological relationships between novelty, trust and acceptance in Conversational Design.
8 min read
My plea to designers to shift from novelty-driven AI to human-centered solutions by starting with user problems.
10 min read
How an early career in advertising helped shape my leadership philosophy in product design — and why unconventional backgrounds strengthen design teams.
6 min read
Revisiting a previous usability study where Flow mattered for user efficiency and joy.